Reviving sustainable fashion, Shriya Saran promotes Indian tradition of reusing clothing.

| The Bridge Post

Reviving sustainable fashion, Shriya Saran promotes Indian tradition of reusing clothing._

Photo by : www.hindustantimes.com

In the realm of fashion, society has often held a disdain for those who dare to repeat an outfit. The phrase Lizzie McGuire, you are an outfit repeater! from the beloved 2003 film The Lizzie McGuire Movie exemplifies this attitude. Actors, especially, have traditionally been under immense pressure to constantly showcase new and glamorous ensembles, with the fear of being labeled as unoriginal or lacking in style. However, a refreshing shift is underway, as evidenced by the recent actions of two celebrated Indian actresses: Samantha Ruth Prabhu and Shriya Saran.

Samantha Ruth Prabhu, known for her captivating performances and impeccable style, has embraced the concept of outfit repurposing, transforming her white wedding gown into a chic black cocktail dress. This bold move not only showcases her creativity but also challenges the notion that clothing has a limited lifespan or purpose. Similarly, Shriya Saran, a renowned actress and fashion icon, has long been an advocate for outfit repetition, proudly donning the same attire on multiple occasions.

Saran's approach to fashion is deeply rooted in Indian culture, where clothing is often imbued with sentimental value and passed down through generations. She draws inspiration from her family's tradition of wearing wedding sarees annually on Karva Chauth, a festival that celebrates the bond between husband and wife. This practice reflects a profound respect for both the garment and the memories it holds.

Despite the societal pressure to constantly debut new outfits, especially for public figures like Saran, she remains steadfast in her commitment to sustainability and mindful consumption. She recognizes the environmental and ethical concerns associated with fast fashion and advocates for a more conscious approach to wardrobe choices.

Saran's decision to repurpose her wedding saree for a puja and later for the wedding reception of Aamir Khan's daughter demonstrates her unwavering commitment to sustainability. By giving her cherished garment a new lease of life, she not only reduces waste but also creates unique and meaningful fashion moments.

Saran's stance on outfit repetition and sustainability has resonated deeply with her fans and the fashion industry alike. Her actions serve as a powerful reminder that style and sustainability can coexist, and that wahre fashion transcends the pursuit of constant novelty.